Generate CEO Jordan Levin in LA Times piece on reinvention of online ads
Posted by Generate Studios on November 1st 2011 in Generate Press“[Mark] Burnett isn’t the first television producer whom brands have sought out to create high-quality, low-cost entertainment for the Web and beyond. Several other veterans from the traditional media world, including former top network executives such as ABC’s Lloyd Braun, NBC‘s Ben Silverman and the WB’s Jordan Levin and independent producers like Jak Severson, also are looking to capture audiences as they move to these digital platforms. Big brands are tagging along, in hopes that such proven players can find their footing online.”
Read the full article at LATimes.com
