Generate » Generate Insight Daily Buzz http://www.generatela.com/blog News and Information from Generate Thu, 02 Feb 2012 22:45:11 +0000 en hourly 1 http://wordpress.org/?v=3.0.4 Hulu Picks up Paul the Male Matchmaker from WB’s Studio 2.0 and Generate http://www.generatela.com/blog/2012/02/hulu-picks-up-paul-the-male-matchmaker-from-wbs-studio-2-0-and-generate/ http://www.generatela.com/blog/2012/02/hulu-picks-up-paul-the-male-matchmaker-from-wbs-studio-2-0-and-generate/#comments Thu, 02 Feb 2012 22:45:11 +0000 Generate Studios http://www.generatela.com/blog/?p=1528 Via Deadline. “Hulu has picked up Paul the Male Matchmaker, a 10-episode original comedy series created by actor-writers Liz Tuccillo (Sex and the City) and Paul Bartholomew (Mad Men). The mocumentary comedy, from Warner Bros. TV Group’s digital unit Studio 2.0 and Generate, stars Bartholomew as a hopeless male matchmaker who has little to no affection for women, yet is determined to help them find a soul mate. It premieres on February 13 with Janeane Garofalo, Lisa Edelstein, Tony Hale and Sam Trammell among the guest stars.”

]]> http://www.generatela.com/blog/2012/02/hulu-picks-up-paul-the-male-matchmaker-from-wbs-studio-2-0-and-generate/feed/ 0 Generate production “Yummy Fun Kooking” premieres TODAY! http://www.generatela.com/blog/2012/01/generate-production-yummy-fun-kooking-premieres-today/ http://www.generatela.com/blog/2012/01/generate-production-yummy-fun-kooking-premieres-today/#comments Wed, 25 Jan 2012 18:44:23 +0000 Generate Studios http://www.generatela.com/blog/?p=1524 Check out the kid-friendly cooking series starring Clare Crespo that Generate produced in partnership with Fremantle Media.  The first episode of the 13-part series premieres for one day only on Nickelodeon’s Parents Connect website. Take a look, today!

Click here to view the episode.

]]> http://www.generatela.com/blog/2012/01/generate-production-yummy-fun-kooking-premieres-today/feed/ 0 Generate client Prentice Penny receives NAACP Image Award nomination for work on HAPPY ENDINGS http://www.generatela.com/blog/2012/01/generate-client-client-prentice-penny-receives-naacp-image-award-nomination-work-on-happy-endings/ http://www.generatela.com/blog/2012/01/generate-client-client-prentice-penny-receives-naacp-image-award-nomination-work-on-happy-endings/#comments Fri, 20 Jan 2012 00:07:46 +0000 Generate Studios http://www.generatela.com/blog/?p=1519 Congratulations to Prentice! For a full list of nominees see The Hollywood Reporter coverage.

]]> http://www.generatela.com/blog/2012/01/generate-client-client-prentice-penny-receives-naacp-image-award-nomination-work-on-happy-endings/feed/ 0 Jordan Levin and Gotham Chopra quoted: YouTube spends $100 million to redefine TV http://www.generatela.com/blog/2012/01/jordan-levin-and-gotham-chopra-quoted-youtube-spends-100-million-to-redefine-tv/ http://www.generatela.com/blog/2012/01/jordan-levin-and-gotham-chopra-quoted-youtube-spends-100-million-to-redefine-tv/#comments Thu, 12 Jan 2012 00:03:20 +0000 Generate Studios http://www.generatela.com/blog/?p=1514 “Soon you won’t be able to tell where what you are watching comes from, whether it is a traditional studio or someone like me,” he says. “Videos are where things are going. Not everyone has patience to read books these days.”


A big part of YouTube’s appeal for Chopra isn’t just the millions he can reach, but the fact that his fans can talk back, says Jordan Levin, former CEO of the WB Network and current CEO of Generate, which is producing Chopra’s shows for YouTube.
“Exploiting that connection with the viewers through the communication possibilities of the digital platform will redefine the traditional TV program,” says Levin. “The Web’s feedback loop is immediate, which will make these shows feel so much more intimate.”
Read more via USA Today.

]]> http://www.generatela.com/blog/2012/01/jordan-levin-and-gotham-chopra-quoted-youtube-spends-100-million-to-redefine-tv/feed/ 0 Hollywood Reporter: Online Video Content Creator Alloy’s Digital Unit Acquires Generate http://www.generatela.com/blog/2012/01/hollywood-reporter-online-video-content-creator-alloys-digital-unit-acquires-generate/ http://www.generatela.com/blog/2012/01/hollywood-reporter-online-video-content-creator-alloys-digital-unit-acquires-generate/#comments Mon, 09 Jan 2012 18:19:16 +0000 Generate Studios http://www.generatela.com/blog/?p=1510 “Online video content creator Alloy Digital, which focuses on the 12-34 year-old demo, has acquired production and talent management firm Generate, the company said Thursday.

The partners said the deal, announced by Alloy Inc. CEO Matt Diamond and Generate CEO Jordan Levin, creates “the first of its kind, multi-platform, next generation media company.”

Read more via The Hollywood Reporter.

]]> http://www.generatela.com/blog/2012/01/hollywood-reporter-online-video-content-creator-alloys-digital-unit-acquires-generate/feed/ 0 C21 Media: Generate buy-out forges new Alloy http://www.generatela.com/blog/2012/01/c21-media-generate-buy-out-forges-new-alloy/ http://www.generatela.com/blog/2012/01/c21-media-generate-buy-out-forges-new-alloy/#comments Mon, 09 Jan 2012 18:17:40 +0000 Generate Studios http://www.generatela.com/blog/?p=1508 “The New York digital sibling of Gossip Girl producer Alloy Entertainment has acquired the Los Angeles web studio set up by former The WB boss Jordan Levin.

Alloy Digital, whose parent, Alloy Inc, was acquired by an investment group for US$126.5m 18 months ago, will pay an undisclosed amount for the studio with the long term plan to create an all-purpose multi-platform media outfit.”

Read more via C21 Media.

]]> http://www.generatela.com/blog/2012/01/c21-media-generate-buy-out-forges-new-alloy/feed/ 0 Variety: Alloy acquires digital studio Generate http://www.generatela.com/blog/2012/01/variety-alloy-acquires-digital-studio-generate/ http://www.generatela.com/blog/2012/01/variety-alloy-acquires-digital-studio-generate/#comments Mon, 09 Jan 2012 18:16:04 +0000 Generate Studios http://www.generatela.com/blog/?p=1506 “The sale of Generate, the studio/management firm Alloy Digital announced Thursday it was acquiring, brings Generate founder Jordan Levin back to the future.

Like the hits on the WB, the now-defunct broadcast net where Levin served as a programming exec from its earliest days, Alloy’s book-to-TV adaptations are finding traction with youthful viewers in a way few bigger media companies can match.”

Read more via Variety.

]]> http://www.generatela.com/blog/2012/01/variety-alloy-acquires-digital-studio-generate/feed/ 0 LA Times: Alloy Digital makes another content play in deal for Generate http://www.generatela.com/blog/2012/01/la-times-alloy-digital-makes-another-content-play-in-deal-for-generate/ http://www.generatela.com/blog/2012/01/la-times-alloy-digital-makes-another-content-play-in-deal-for-generate/#comments Mon, 09 Jan 2012 18:14:31 +0000 Generate Studios http://www.generatela.com/blog/?p=1504 “There are lots of cool phrases like “first mover,” “leading connector” and “branded content” in the press release announcing Alloy Digital’s new partnership with Generate.

But though this deal may involve two companies in the digital space, in reality it is a classic Hollywood combination. A company that distributes content — Alloy Digital — is buying one that makes it — Generate.

Alloy Digital, a unit of New York-based Alloy Inc.,  creates content for the 12-34-year-old demographic. It operates numerous websites including Alloy.com, Smosh.com, Gurl.com and Teen.com, all of which are aimed at  young adults. The sites contain original content about fashion, entertainment and pop culture.”

Read more via the Los Angeles Times.

]]> http://www.generatela.com/blog/2012/01/la-times-alloy-digital-makes-another-content-play-in-deal-for-generate/feed/ 0 Deadline Reports: Generate acquired by Alloy Digital http://www.generatela.com/blog/2012/01/deadline-reports-generate-acquired-by-alloy-digital/ http://www.generatela.com/blog/2012/01/deadline-reports-generate-acquired-by-alloy-digital/#comments Mon, 09 Jan 2012 18:12:54 +0000 Generate Studios http://www.generatela.com/blog/?p=1502 “Generate, the management/TV and digital production company launched in 2006 by Jordan Levin, Pete Aronson, Dave Rath and Kara Welker, has been acquired by Alloy Digital, a division of youth-focused Alloy, Inc. which creates and distributes online video content targeting 12-34 year-olds. Generate will continue as an stand-alone company under the Alloy Digital umbrella, with all of its key executives, including the founding partners led by CEO Levin, staying put.”

Read more via Deadline Hollywood.

]]> http://www.generatela.com/blog/2012/01/deadline-reports-generate-acquired-by-alloy-digital/feed/ 0 ALLOY DIGITAL ACQUIRES GENERATE, FORMING FIRST OF ITS KIND, MULTI-PLATFORM, NEXT GENERATION MEDIA COMPANY http://www.generatela.com/blog/2012/01/alloy-digital-acquires-generate-forming-first-of-its-kind-multi-platform-next-generation-media-company/ http://www.generatela.com/blog/2012/01/alloy-digital-acquires-generate-forming-first-of-its-kind-multi-platform-next-generation-media-company/#comments Thu, 05 Jan 2012 17:13:06 +0000 Generate Studios http://www.generatela.com/blog/?p=1496 Consolidated Enterprise offers Vertically Integrated and Highly Specialized Capabilities in Content Development, Talent Management, Production and Distribution Targeted to Key 12-34 Demographic

January 5, 2012 (New York, NY) – Alloy Digital, a leading creator and distributor of high-quality online video content for the 12-34 year-old market and an affiliate of Alloy, Inc., has acquired Generate, the pioneering full-service studio and talent management company, to form the first of its kind, multi-platform, next generation media company. Alloy, Inc. CEO Matt Diamond and Generate CEO Jordan Levin made the announcement today.

Generate, launched in 2006, is recognized as a first mover in its space. Over a six-year period, it has become a leading connector for advertising, technology and entertainment companies by executing ideas from concept through production entirely in-house. Its management team includes prominent executives from television, film, digital, advertising, production, and talent management. The collaborative media company, with offices in Santa Monica, CA, and New York City, has become a premier provider of customized branded content across traditional and digital platforms; a developer and producer of fiction and factual entertainment for a variety of distribution outlets; and home to a prolific talent management division that has experienced significant growth.

Alloy Digital controls the largest media and advertising network of young adult targeted websites, reaching over 43% of P12-34 internet users, and posting annual organic revenue growth surpassing 40%. Alloy Digital attracts more than 70 million consumers each month, holding its position as a top-10 video network which delivers several hundred million monthly streams and has ranked top in its category for nearly three years running, according to industry measurement leader, comScore. The company also owns the third-most subscribed to channel on YouTube. Alloy Digital delivers digital campaigns for FORTUNE 500 advertisers and has received multiple industry accolades, including the prestigious ADVERTISING AGE Media Vanguard, an OMMA Award and a DIGIDAY Video Award.

“The addition of Generate to Alloy Digital firmly places us in a unique position offering expanded and vertically integrated capabilities that will create significant value for our advertisers and consumers, as well as the creative community and potential partners. With this transaction, and with the strength of our combined management teams, we are now the leading next generation media company mirroring the best of both old Hollywood and the new digital era: cost-effective development and production, talent management, distribution, ad sales, social media and promotion all under one roof,” Diamond said.

The new infrastructure creates a vertically integrated and powerful studio/network relationship. Similar to the major media companies, Generate Studios, the production division of Generate, will service its sister network while continuing to sell and produce for outside digital and traditional distributors. Likewise, Alloy Digital will continue to source and distribute content created in-house and through multiple third parties. The deal will also make the digital network and talent management components, each of which was successful on its own, even more valuable to the advertising, digital distribution and entertainment communities.

In addition to Generate, Alloy Digital recently acquired Smosh (www.smosh.com), hailed by TIME MAGAZINE as the Saturday Night Live of the Internet.  Smosh ranks as the third-most subscribed channel on YouTube and is part of YouTube’s premium channel initiative with the launch of “Smosh Animation,” slated for April 2012.  Said  Diamond, “We look forward to continued content and technology acquisitions that will increase our viewership and our effectiveness with advertisers.”

Levin commented, “We sought to team with a forward-thinking partner that would complement our fundamental strengths, leverage our marketplace position and enhance our ability to engage and reach the influential younger demographic that is driving the advertising, technology and entertainment industries into an increasingly co-dependent relationship.” He added, “Combining forces with Alloy Digital is the next logical step for both companies. We have every confidence that collectively we will continue to build a powerful, platform agnostic, digital-centric engine designed to meet the creative and economic needs of consumers, brands and talent while, at the same time, driving significant growth and positive financial performance.”

The acquisition will allow Generate to leverage the expertise of Alloy Digital’s national sales team, which maintains deep relationships with the advertising and marketing community, together with its vast expertise in strategic planning and execution.

“The combination of Alloy Digital’s unmatched reach across its uniquely targeted platform, and both Generate’s talent management business and sophisticated production expertise, creates an infrastructure that represents the logical evolution of our industry and is the ideal orientation for a forward-looking media company,” said Alloy Chairperson Geraldine Laybourne, an industry veteran and former CEO of Oxygen and Nickelodeon.

Prominent senior management of Generate will assume leadership positions within the newly consolidated company in the months ahead.   Levin, who previously served as CEO of The WB Network, will join four of Generate’s early partners at Alloy: Generate Studios’ President Peter Aronson, former head of Regency Television and creative affairs for Disney Television; Head of Branded Content Jared Hoffman, former CAA literary agent and brand strategist; and two of the industry’s leading talent managers,  Dave Rath and Kara Welker, all of whom will continue to serve as producers on select company projects.

Alloy Digital is an affiliate of Alloy, Inc. which boasts a well-known and respected group of industry leaders, including CEO Diamond and his co-founder, COO Jim Johnson; Chairperson Laybourne; and board member Strauss Zelnick, whose ZelnickMedia led an investor group that acquired Alloy, Inc. in 2010.  ZelnickMedia is a partnership of experienced media executives and investors. The firm manages and owns interests in an array of media enterprises, including video games and interactive entertainment, television advertising, wireless network enabling software, business information, tradeshows, and media-related business services. Current portfolio companies include Alloy, Take-Two Interactive Software, Airvana, Cannella Response Television, ITN Networks, Arkadium and Naylor.  Alloy, Inc. owns Alloy Entertainment, a leading independent producer of books and television series, which will continue to operate independently from Alloy Digital.

In 2008, Generate secured a Series A round of financing from MK Capital and Fuse Capital. Generate’s prolific studio division, overseen by Aronson, has produced entertainment and branded content across traditional and digital media platforms, including multiple TV specials and series for basic and pay cable, as well as original online series for leading digital distributors and advertisers. Generate’s success on Madison Avenue and in Hollywood and Silicon Valley stems from its ability to create a fully integrated and thriving full-service operation that has allowed the company to cost-effectively manage every aspect of the process for its clients.  Generate’s diverse talent management division, under the guidance of Rath, Welker and Hoffman, connects its growing roster of more than 150 clients—a multi-hyphenate group of actors, comedians, writers, producers, directors, and reality/lifestyle personalities–to projects originating at both Generate and throughout the industry. Alloy’s robust digital platform will help facilitate and fuel the emerging discovery and development of talent online across the full reach of its network and expanding social media influence.

ABOUT ALLOY, INC.

Alloy is a leading provider of media and entertainment for the 12-34 year old demographic. With a combination of original content creation, high quality production, and impactful distribution channels, Alloy connects with a high concentration of active young adult consumers. Under the Alloy corporate umbrella, Alloy Digital operates the top ranked media and advertising network of young adult websites and a Top 10 video network, according to comScore Media Metrix, along with the third most subscribed to channel on YouTube; Alloy Entertainment creates Nielsen top rated TV shows, popular movies, industry recognized digital series, along with and a record number of New York Times best-selling books; and Award-winning Channel One operates the leading television news network for teens. For more information about Alloy Digital, please visit www.alloydigital.com.

Media Contacts:

For Alloy Digital:

Jodi Smith

212.329.8359

jodi.smith@alloydigital.com

For Generate:

Jim Benson
The Lippin Group

323.965.1990 ext. 327

jbenson@lippingroup.com

]]> http://www.generatela.com/blog/2012/01/alloy-digital-acquires-generate-forming-first-of-its-kind-multi-platform-next-generation-media-company/feed/ 0 Four Generate Clients Headed to Sundance http://www.generatela.com/blog/2011/12/four-generate-clients-headed-to-sundance/ http://www.generatela.com/blog/2011/12/four-generate-clients-headed-to-sundance/#comments Thu, 01 Dec 2011 22:57:19 +0000 Generate Studios http://www.generatela.com/blog/?p=1492 Generate is proud to announce multiple clients with films accepted into this year’s Sundance Film Festival.  Clients with films in the features categories are as follows:

LUV (Director/Writer: Sheldon Candis, Writer: Justin Wilson)

This film was selected to premiere in the U.S. Dramatic Competition of the Festival. The film stars Common, Michael Rainey Jr., Dennis Haysbert, Danny Glover, Charles S. Dutton, and Michael K. Williams.

FILL BROWN (Producer: Victor Teran)

Also selected to premiere in the U.S. Dramatic Competition. The film stars Edward James Olmos, Lou Diamond Phillips, and newcomer Gina Rodriguez.

V/H/S (Director: Adam Wingard)

V/H/S was selected to premiere in the Park City @ Midnight section of Sundance.

http://www.sundance.org/festival/

]]> http://www.generatela.com/blog/2011/12/four-generate-clients-headed-to-sundance/feed/ 0 Patton Oswalt’s “Finest Hour” Receives Grammy Nod http://www.generatela.com/blog/2011/12/patton-oswalts-finest-hour-receives-grammy-nod/ http://www.generatela.com/blog/2011/12/patton-oswalts-finest-hour-receives-grammy-nod/#comments Thu, 01 Dec 2011 22:19:55 +0000 Generate Studios http://www.generatela.com/blog/?p=1486 Generate client Patton Oswalt has been nominated for a Grammy for Best Comedy Album for his CD, “Finest Hour.” The other nominees in this category are “Weird Al” Yankovic, Louis C.K., Kathy Griffin, and The Lonely Island.

The 54th Annual GRAMMY Awards will be held on Sunday, Feb. 12, 2012, at STAPLES Center in Los Angeles and will be broadcast live on CBS from 8 – 11:30 p.m. (ET/PT). Read more via the Grammy’s official website.

]]> http://www.generatela.com/blog/2011/12/patton-oswalts-finest-hour-receives-grammy-nod/feed/ 0 Generate and Deepak Chopra Partner for YouTube’s Latest Content Initiative http://www.generatela.com/blog/2011/10/generate-partners-with-chopra-media-on-youtube-content-channel/ http://www.generatela.com/blog/2011/10/generate-partners-with-chopra-media-on-youtube-content-channel/#comments Sat, 29 Oct 2011 02:42:03 +0000 Generate Studios http://www.generatela.com/blog/?p=1471

Wonderful things happen when cool technology meets great entertainment. Cable television expanded our viewing possibilities from just a handful of channels to hundreds, and brought us some of the most defining media experiences of the last few decades– think MTV, ESPN and CNN. Today, the web is bringing us entertainment from an even wider range of talented producers, and many of the defining channels of the next generation are being born, and watched, on YouTube.

Today we’re announcing that even more talented creators and original entertainment will soon join YouTube’s existing channel lineup, including channels created by well-known personalities and content producers from the TV, film, music, news, and sports fields, as well as some of the most innovative up-and-coming media companies in the world and some of YouTube’s own existing partners. These channels will have something for everyone, whether you’re a mom, a comedy fan, a sports nut, a music lover or a pop-culture maven.

Our goal with this channels expansion, along with the grants and educational programs we’ve launched in the past year, is to bring an even broader range of entertainment to YouTube, giving you more reasons to keep coming back again and again. And for advertisers, these channels will represent a new way to engage and reach their global consumers.

The first of these new original channels will appear on YouTube starting next month and continuing over the next year. They’ll be available to you on any internet-connected device, anywhere in the world, with all the interactivity and social features of YouTube built right in.

For a sneak peak, check out the list of partners and channels below. We’ll have more information very soon.

Robert Kyncl, Global Head of Content Partnerships, recently watched “Halloween Light Show 2011.”

Partner, channel names

Alchemy Networks, Alchemy Networks
Alli Sports, Alli Sports
Bedrocket Media Ventures, Official Comedy
Bedrocket Media Ventures and Full Picture Productions, Look TV
Bedrocket Media Ventures & Wasserman Media Group, Network A
BermanBraun, theLOGE
BermanBraun & Rodale Inc., Vigor
BermanBraun & Rodale Inc., Taste
Big Frame, BAM
Black Box TV, Black Box TV (Anthony E. Zuiker, Tony E. Valenzuela, and Collective Digital Studio)
Bleacher Report, Bleacher Report
Brady Haran, DeepSkyVideos
Brady Haran, numberphile
CafeMom, CafeMom Studios
Chopra Media/Generate, The Chopra Well
Clevver Media, ClevverStyle
Clevver Media, ClevverNews
Clevver Media, ClevverTeVe
Comedy Shaq Network, The Comedy Shaq Network
Cooking Up a Story, Food Farmer Earth
DanceOn, DanceOn
DECA, KinCommunity
Demand Media, eHow Home
Demand Media, LIVESTRONG
Demand Media, eHow Pets & Animals
Digital Broadcasting Group (DBG), Spaces
East of Center Productions LLC, YOMYOMF
Electus, Pop Culture Channel (name TBD)
Electus NuevOn, Latin Channel
Electus, Food Channel (name TBD)
Emil Rensing International, Auto Channel (name TBD)
EQAL, u look haute!
Everyday Health, Inc., Everyday Health TV
EYEBOOGIE, POP SPOT
FAWN by Michelle Phan
Fine Brothers Productions, MyMusic
Frederator Networks, Channel Frederator’s Cartoon Hangover
FremantleMedia Channel, Pets & Animal (name TBD)
Hearst Magazines, Fashion & Beauty Channel (name TBD)
Hearst Magazines, Car and Driver Television
Iconic, Life and Times
IconicTV, 123UnoDosTres
IconicTV, myISH
IGN Entertainment / Shine Group, START
Intelligent Television, Intelligent Channel
Jon M. Chu, Dance Channel (name TBD)
Katalyst, Thrash Lab
Knights of Good Productions, Geek & Sundry (with Felicia Day)
Lionsgate, Lionsgate Fitness Channel
Machinima, Machinima
Magical Elves and InStyle magazine, Little Black Dress
Maker Studios, The Maker Music Network
Maker Studios, The Moms’ View
Maker Studios, Tutele
Meredith Corporation and Meredith Video Studios, Digs
ModernMom, ModernMom Channel
Mondo Media, New Animators
monotransistor, werevertumorro
My Damn Channel, My Damn Channel: Live
New Nation Networks, New Nation Networks
Pharrell Williams, i am OTHER
Philip Defranco, Sourcefed
Pitchfork, Pitchfork TV
PMC, PMC Entertainment News
Radical Media, Education Channel (name TBD)
Red Bull Media House North America, Red Bull
Roadside Entertainment/BAC, The NOC
SB Nation, SB Nation
Seedwell, American Hipster
Slate, Slate News Channel
Smart Girls at the Party, Smart Girls at the Party
Smosh/Alloy Digital, Smosh Animation
Soccer United Marketing & Bedrocket, KickTV
SoulPancake Productions, SoulPancake
Source Interlink Media, Motor Trend
Steve Spangler Science, The Spangler Effect
TakePart™, TakePart™ TV
TED Conferences, TEDEducation
The Bowery Presents, The Bowery Presents
The Nerdist Channel, The Nerdist Channel
The Onion, Onion Broadcasting Company
The Wall Street Journal, The Wall Street Journal
The Young Turks, Town Square
Thomson Reuters, Reuters.com
Tony Hawk’s production company, 900 Films, Inc., RIDE Channel
Uncommon Content Partners, The Conversation Channel
Uncommon Content Partners, Taste & Access
Varsity Pictures, Awesomeness
VICE, VICE
VICE, Noisey
Vlogbrothers, CrashCourse
Vlogbrothers, SciShow
Vuguru & POW! Entertainment, Stan Lee’s World of Heroes
Walter Latham Digital, Walter Latham’s “Kings of Comedy”
WWE, WWE Fan Nation
Young Hollywood, Young Hollywood Network

press release via: YouTube Blog

]]> http://www.generatela.com/blog/2011/10/generate-partners-with-chopra-media-on-youtube-content-channel/feed/ 0 Jake Hoffman directs music video for New Violator artist Chris Jones http://www.generatela.com/blog/2011/09/jake-hoffman-directs-music-video-for-new-violator-artist-chris-jones/ http://www.generatela.com/blog/2011/09/jake-hoffman-directs-music-video-for-new-violator-artist-chris-jones/#comments Tue, 27 Sep 2011 17:15:44 +0000 Generate Studios http://www.generatela.com/blog/?p=1467 Check out Hoffman’s latest work via Nylon Magazine online.

]]> http://www.generatela.com/blog/2011/09/jake-hoffman-directs-music-video-for-new-violator-artist-chris-jones/feed/ 0 Adam Wingard’s YOU’RE NEXT sold to Lionsgate following 10-day bidding war http://www.generatela.com/blog/2011/09/adam-wingard%e2%80%99s-you%e2%80%99re-next-sold-to-lionsgate-following-10-day-bidding-war/ http://www.generatela.com/blog/2011/09/adam-wingard%e2%80%99s-you%e2%80%99re-next-sold-to-lionsgate-following-10-day-bidding-war/#comments Wed, 21 Sep 2011 18:30:20 +0000 Generate Studios http://www.generatela.com/blog/?p=1465 Another successful TIFF bidding war sale for a Generate client.  Read more about Adam Wingard’s YOUR NEXT via Deadline.

]]> http://www.generatela.com/blog/2011/09/adam-wingard%e2%80%99s-you%e2%80%99re-next-sold-to-lionsgate-following-10-day-bidding-war/feed/ 0 Generate client Greg Nicotero named Co-EP of AMC’s THE WALKING DEAD http://www.generatela.com/blog/2011/09/generate-client-greg-nicotero-named-co-ep-of-amcs-the-walking-dead/ http://www.generatela.com/blog/2011/09/generate-client-greg-nicotero-named-co-ep-of-amcs-the-walking-dead/#comments Wed, 21 Sep 2011 17:15:47 +0000 Generate Studios http://www.generatela.com/blog/?p=1463 New York, NY- September 15, 2011 – AMC announced today that Emmy Award-winning make-up effects artist Greg Nicotero has been a named co-executive producer of “The Walking Dead.” Nicotero has also inked a first-look deal with the network, which gives him the opportunity to bring his own passion projects to AMC. At Saturday’s Creative Arts Emmy Awards, Nicotero won Best Prosthetic Make-up for AMC’s “The Walking Dead.”  Nicotero directs a series of webisodes this season and is also set to direct an episode.

“Greg’s talent extends well beyond the word of special fx makeup,” said Joel Stillerman, AMC’s SVP of original programming, production and digital content.  “He is also a truly talented director, and has an incredibly comprehensive understanding and appreciation for great storytelling. His knowledge and respect for the genre is unparalleled, and we are looking forward to expanding our relationship with him with an eye towards developing more great original series.”

Nicotero, who co-owns KNB EFX GROUP, one of Hollywood’s most successful Make-up Effects Studios, premiered his film THE UNITED MONSTER TALENT AGENCY on AMC’S Fearfest last Halloween.  He began his career on DAY OF THE DEAD in 1985 and as of this year has been involved in nearly 800 feature films including those of Quentin Tarantino and Robert Rodriguez. He is repped by Ken Linzer, UTA and Chris Pollack at Generate.

Greg’s masterful work on “The Walking Dead” continues this season on amctv.com. Beginning on October 3rd, fans are able to watch the six-episode web series. Produced by Generate, and conceived and directed by Nicotero and written by John Esposito, the webisodes tell an “origin” story of a woman’s struggle to survive and to protect her family as the world begins to fall apart.  Fans have the opportunity to explore the back story of one of the most celebrated “walkers” last season. It focuses on “Bicycle Girl,” the infamous zombie from season one, who was shot by Rick Grimes in the pilot episode. Fans learn about this woman’s life before the apocalypse, and watch her story unfold into what becomes her ultimate demise into zombie-hood.

Nicotero says, “Working on “The Walking Dead” with such a fantastic cast and crew has been an amazing opportunity, and to have our contribution to the show celebrated is a tremendous compliment.  I have always felt like the show had a cinematic feel and everyone involved is dedicated to making this show something special.  To be able to branch out and to develop not only the web series but also genre material is something I have always wanted to do; given the people I have had the pleasure of working with over the last 23 years.”

Nicotero is represented by Generate’s Chris Pollack.

About Generate
Generate, a pioneering multi-platform studio and talent management firm that connects advertising, technology and entertainment, stands apart as a full-service integrated media company executing ideas from concept through production entirely in-house. Launched in 2006 by leading media executives from television, film, digital, advertising, production and talent management – including Jordan Levin, former CEO of The WB Network – Generate has created an innovative vertical and horizontal business model designed to marry the best of old Hollywood with the new digital age. The collaborative media company, with offices based in Santa Monica,Calif., and New York City, has become the premier provider of customized branded content across traditional and digital platforms; a developer and producer of fiction and factual entertainment for a variety of distribution outlets; and home to a prolific, ever-growing talent management division.

About AMC

AMC reigns as the only cable network in history to ever win the Emmy® Award for Outstanding Drama Series three years in a row, as well as the Golden Globe® Award for Best Television Series – Drama for three consecutive years.  Whether commemorating favorite films from every genre and decade or creating acclaimed original programming, the AMC experience is an uncompromising celebration of great stories.  AMC’s original stories include “Mad Men,” “Breaking Bad,” “The Walking Dead,” “The Killing” and “Hell on Wheels.”  AMC further demonstrates its commitment to the art of storytelling with AMC’s Docu-Stories, a slate of unscripted original series, as well as curated movie franchises like AMC’s Can’t Get Enough andAMC’s Crazy About.  Available in more than 97 million homes (Source: Nielsen Media Research), AMC is owned and operated by AMC Networks Inc. and its sister networks include IFC, Sundance Channel and WE tv.  AMC is available across all platforms, including on-air, online, on demand and mobile.

]]> http://www.generatela.com/blog/2011/09/generate-client-greg-nicotero-named-co-ep-of-amcs-the-walking-dead/feed/ 0 THE DAY penned by Generate client Luke Passmore sells in TIFF bidding war http://www.generatela.com/blog/2011/09/the-day-penned-by-generate-client-luke-passmore-sells-in-bidding-war/ http://www.generatela.com/blog/2011/09/the-day-penned-by-generate-client-luke-passmore-sells-in-bidding-war/#comments Sun, 18 Sep 2011 17:11:50 +0000 Generate Studios http://www.generatela.com/blog/?p=1458 Congratulations to Generate’s Luke Passmore for his big TIFF sale.  Read more about the deal via Deadline.

]]> http://www.generatela.com/blog/2011/09/the-day-penned-by-generate-client-luke-passmore-sells-in-bidding-war/feed/ 0 Generate CEO Jordan Levin shares his thoughts on the evolution of the media industry with The Hollywood Reporter http://www.generatela.com/blog/2011/08/generate-ceo-jordan-levin-shared-his-thoughts-on-the-evolution-of-the-media-industry/ http://www.generatela.com/blog/2011/08/generate-ceo-jordan-levin-shared-his-thoughts-on-the-evolution-of-the-media-industry/#comments Tue, 16 Aug 2011 00:47:44 +0000 Generate Studios http://www.generatela.com/blog/?p=1453 “Few people are empowered to make decisions in the entertainment industry today,” Levin tells THR in a Q&A on the state of the business and ways the Hollywood machine can stifle creativity.

Read the full article at The Hollywood Reporter.

]]> http://www.generatela.com/blog/2011/08/generate-ceo-jordan-levin-shared-his-thoughts-on-the-evolution-of-the-media-industry/feed/ 0 Generate client Paul McGuigan’s PBS series “Sherlock” wins Outstanding Achievement in Movies, Miniseries and Specials Award http://www.generatela.com/blog/2011/08/generate-client-paul-mcguigan%e2%80%99s-pbs-series-%e2%80%9csherlock%e2%80%9d-wins-outstanding-achievement-in-movies-miniseries-and-specials-award/ http://www.generatela.com/blog/2011/08/generate-client-paul-mcguigan%e2%80%99s-pbs-series-%e2%80%9csherlock%e2%80%9d-wins-outstanding-achievement-in-movies-miniseries-and-specials-award/#comments Fri, 12 Aug 2011 22:39:30 +0000 Generate Studios http://www.generatela.com/blog/?p=1450 Congratulations go out to Paul and all the TCA winners. Access the full list here via the TCA website.

]]> http://www.generatela.com/blog/2011/08/generate-client-paul-mcguigan%e2%80%99s-pbs-series-%e2%80%9csherlock%e2%80%9d-wins-outstanding-achievement-in-movies-miniseries-and-specials-award/feed/ 0 Two Generate clients chosen to world premiere in the Midnight Madness section of the 2011 Toronto Int’l FF http://www.generatela.com/blog/2011/08/two-generate-clients-chosen-to-world-premiere-in-the-midnight-madness-section-of-the-2011-toronto-int%e2%80%99l-ff/ http://www.generatela.com/blog/2011/08/two-generate-clients-chosen-to-world-premiere-in-the-midnight-madness-section-of-the-2011-toronto-int%e2%80%99l-ff/#comments Wed, 03 Aug 2011 20:12:55 +0000 Generate Studios http://www.generatela.com/blog/?p=1446 It’s a big day for Generate director client Adam Wingard and writer client Luke Passmore. Both Wingard’s home invasion film YOU’RE NEXT and Passmore’s post-apocalyptic survival tale THE DAY will make their world premiere’s in the Midnight Madness section of the Toronto Film Festival.


Read more on both films at Deadline.

]]> http://www.generatela.com/blog/2011/08/two-generate-clients-chosen-to-world-premiere-in-the-midnight-madness-section-of-the-2011-toronto-int%e2%80%99l-ff/feed/ 0 Open Road teams for Generate clients Kentis and Lau’s SILENT HOUSE http://www.generatela.com/blog/2011/07/open-road-teams-for-generate-clients-kentis-and-laus-silent-house/ http://www.generatela.com/blog/2011/07/open-road-teams-for-generate-clients-kentis-and-laus-silent-house/#comments Fri, 29 Jul 2011 18:56:39 +0000 Generate Studios http://www.generatela.com/blog/?p=1439 Open Road Films has partnered with Liddell Entertainment to release the Elizabeth Olsen-starrer “Silent House” in the U.S. The film is directed by Generate clients Chris Kentis and Laura Lau.

Read the rest via Variety.

]]> http://www.generatela.com/blog/2011/07/open-road-teams-for-generate-clients-kentis-and-laus-silent-house/feed/ 0 Daily Buzz – Music – July 27, 2009 http://www.generatela.com/blog/2009/07/daily-buzz-music-july-27-2009/ http://www.generatela.com/blog/2009/07/daily-buzz-music-july-27-2009/#comments Wed, 29 Jul 2009 01:15:27 +0000 Generate Studios http://www.generatela.com/blog/?p=1008 Topic: Music

 

It’s a new week and that means new music that is keeping our community boards all-a-buzz!  This week our community members are alerting us to the sounds of country/folk artist Kendel Carson, Britain’s hottest new hip hopper Tinchy Stryder and a Vampire Weekend side-project called Discovery.  Check out why our Millennials can’t stop listening to these musical acts.

 

Artist: Kendel Carson

Genre: Country/Folk

Album: Alright Dynamite

Songs to Download: “Belt Buckle”, “Cowboy Boots”, “Lady K”

Myspace: http://www.myspace.com/kendelcarson

Cool Factor: She fiddles like a pro! Began playing classical violin at the age of 3 ∏.

 

Artist: Tinchy Stryder

Genre: Hip Hop/Grime

Album: Catch 22 (releases on August 17)

Songs to Download: “Take Me Back”, “Never Leave You”, “You’re Not Alone”

Myspace: http://www.myspace.com/tinchystryder

Cool Factor: He’s named Tinchy because of his diminutive height (he’s 4’9), he started his own t-shirt line called ‘Star in the Hood’(http://www.bandstores.co.uk/shop/starinthehood/index.php)

 

Band: Discovery

Genre: Electro Pop

Album: LP

Songs to Download: “So Insane”, “It’s Not My Fault”, “I Wanna Be Your Boyfriend”

Myspace: http://www.myspace.com/discoverdiscovery

Cool Factor: Wes of Vampire Weekend and Rostam of RaRa Riot’s collaborative side project.  They covered Jackson Five’s “I Want You Back” on the album…with heavy synth! 

 

]]> http://www.generatela.com/blog/2009/07/daily-buzz-music-july-27-2009/feed/ 0 Daily Buzz – Beauty – July 24, 2009 http://www.generatela.com/blog/2009/07/daily-buzz-beauty-july-24-2009/ http://www.generatela.com/blog/2009/07/daily-buzz-beauty-july-24-2009/#comments Tue, 28 Jul 2009 23:32:09 +0000 Generate Studios http://www.generatela.com/blog/?p=1003  

 

 

July 24, 2009

Topic: Female Buzz-Cuts

With summer upon we’re used to seeing people shedding their t-shirts for tanks, jeans for shorts, shoes for sandals but it’s not typical to see women shedding their long tresses for buzz-cuts. 

There is a new hairstyle trend for women and three fashion-forward celebrities are leading the movement: Rhianna, Cassie and Beyonce’s sister Solange.  The public gasped yesterday when Ashton Kutcher alerted his fans on Twitter that wife Demi shaved her head – go figure, we were punked! 

So why are women taking a buzz-cutter to their hair – we’ll sum in up in three words: “fearless”, “freeing” and “free publicity”. 

 

Our community members starting buzzing about this new hair-trend earlier this week and most to all gave these three brave ladies lots of credit for cutting off what most women determine as ‘their life’ – their hair (68% of our community members agree). 

The questions our community members were dying to know was ‘why’?  If you remember, the last female celeb to shave her hair completely off was Ms. Britney Spears.  So now, when a celebrity changes her look drastically, the public associates it to a personal/emotional problem.  That has nothing to do with why Rhianna, Solange and Cassie shaved their head…for them, it was all about change and simplifying beauty…

Rihanna’s wish to partially shave her head was because she was bored and felt like it was time for change. 

Solange(one of Google’s most searched celebrity right now) explains her buzz-cut as: “this phase of my life i want to spend the time the energy and the money on something else not in the hair salon.”

Cassie tweeted about her recent shave: “Sometimes in life, you need a change … Something deeper than what you thought you were capable of … Something that displays the ‘I don’t give a f—’ attitude that was always present, but never showcased … & something that will shock your mother, but make her call you a ROCK STAR.”  Oh and at the time she just releasedher new single…so what better way to create buzz than to shave your head Britney-style.

 

When we posted the question on the board “Would you ever consider copying this hair trend?” 38% said “maybe” – but more like how Rhianna wears it, than fully buzzed like Solange. 

 

What about these female buzz-cuts are appealing:

-          Shows off facial features more

-          The strength and confidence behind the action

-          An easy way to beat the heat

-          An opportunity to save money on product

-          Prep time is cut in half…more time to sleep-in

  
]]> http://www.generatela.com/blog/2009/07/daily-buzz-beauty-july-24-2009/feed/ 0 Daily Buzz – Books – July 23, 2009 http://www.generatela.com/blog/2009/07/daily-buzz-books-july-23-2009/ http://www.generatela.com/blog/2009/07/daily-buzz-books-july-23-2009/#comments Tue, 28 Jul 2009 23:21:57 +0000 Generate Studios http://www.generatela.com/blog/?p=997  

July 23, 2009

Topic: Books – “Swim the Fly” & “If I Stay”

Summer is here and with the sun, sand and surf comes some great reads!  We have been following all the hot summer books surfacing on our boards – and we found two that have been emerging most often.  “Swim the Fly” which is definitely more male-centric (although some of the girls have read it as well), while “If I Stay” tugs on the heart strings of our female teen community members.  Here’s a snapshot of these two books and why they are resonating with young Millennials.

 

 

 

“Swim the Fly” by Don Calame – take three hormonally-driven, insecure 15 year old boys whose sole mission it is to see a girl naked by summer’s end – add in trouble, humiliation and a cornucopia of unique characters and you have “Swim the Fly”. 

 

Why this book is so appealing: 

-          Well developed, relatable and some outrageous characters (horny

            grandfather, militant swim coach)

-          Provocative content (school’s have advised students not to read it due to the

            raunchy content)

-          Boy humor (farting, pooping, disguises, etc.)

-          Based on a true story

-          The obstacles and challenges all to get the girl

      -     Female anatomy

                                    -     Humor-filled

                                    -     Centered around best-friendship.

 

Words readers used to describe the book: “hilarious”, “raunchy – two words: farts & poop”, “embarrassing”, “relatable”, “brilliant”, “aspirational”, “best ever”, “memorable”, “unisex”

 

Can this book work as a movie:

Yay: 98%

Nay: 2%

 

 

 

“If I Stay” by Gayle Forman is a book that explores some serious topics – love, relationships, friends, the will to live and death.  This thought-provoking book is about Mia, a talented cellist who is the sole-survivor in her families deadly car-crash.  As Mia lied in a coma, she reflects on the past, exploring her life and relationships up until this point and if life going forward is still worth living.   She re-experiences the relationships she has with friends, family, her music and her boyfriend Adam.  The story of her life unfolds and allows the readers to invest in each of the characters that have made a difference in Mia’s life.

 

Why this book is so appealing: 

-          Reflecting on the importance of relationships in life and how they define us.

-          Underlying importance of music

-          Emotional investment with the characters through the tragic storyline

-          Heartfelt, yet humorous at times

                                    -     Short, yet beautifully written (hard to put the book down)

                                    -     Past life interwoven with the present – choosing between life or death

                                    -     Majorly thought-provoking (‘this book has a lingering effect’ – Jess, 17)

 

Words readers used to describe the book: “Kleenex-worthy”, “Live for the moment”, “The best book I have ever read”, “Made my relationships stronger”, “Lingering”, “Emotional rollercoaster”, “More please”, “Heartfelt”, “Love”, “Too short”, “Music is the glue”, “Life affirming”, “Tragic”

 

Can this book work as a movie:

Yay: 100% (note: Catherine Hardwicke of Twilight & Thirteen fame is said to direct the movie adaptation)

Nay: 0%

 
]]> http://www.generatela.com/blog/2009/07/daily-buzz-books-july-23-2009/feed/ 0 Daily Buzz – Gaming – July 22, 2009 http://www.generatela.com/blog/2009/07/daily-buzz-gaming-july-22-2009/ http://www.generatela.com/blog/2009/07/daily-buzz-gaming-july-22-2009/#comments Thu, 23 Jul 2009 22:38:32 +0000 Generate Studios http://www.generatela.com/blog/?p=988  

Topic: Nintendo DS Treasure World

There is an emerging trend in video-gaming that engages tweens/teens in the ‘explore and find’ experience.  With the swell in childhood obesity and the low level of physical inactivity among today’s youth, this new type of gaming was designed to get kids off their couches and exercising game-play in the real world. The game that has gotten buzz on our boards is ‘Treasure World’ by Nintendo DS.  This game takes kids on a wifi-based treasure hunt outside.  The game acts as a ‘treasure detector, collector, creative canvas and community gateway’.

The story follows the Star Sweep, an old space-faring man who scours the universe for all sorts of goodies with the help of his robotic buddy the Wish Finder. After crash landing on Earth, he’s tasked the user to help him refuel his ship with stardust – quite handily, Wi-Fi signals on Earth feature the exact same properties as stardust, so all you have to do is roam the real world scooping up Wi-Fi signals to earn stardust that will refill his tank.

To earn stardust the user simply sets their system to detect signals. From then on, all the user has to do is turn it on, close the DS, and wander around. The user will probably score a few dozen hits in their first few minutes of Wi-Fi searching. The system will alert the user with a recognizable beep when it’s discovered a new signal, encouraging players to keep on walking.

To build on this ‘explore and find’ gaming trend, we have also seen some buzz around the app Hidden Park, Locomatrix.

Why “Treasure World” is buzz-worthy:

-  Physical Fun-ness! –   A unique, fun way of getting the kids out of the house, engaged in physical activity and immersed in a treasure hunt

- Rewarded for activity –  rewarding players with objects and goodies when they’re captured in the Treasure World universe. And there is an enormous amount of items to score within this game. Those items can either be collected from Wi-Fi signals or paid by using collected stardust as money.

-Customizable avatars –  Users can pimp out their avatar with wigs, masks, shirts, pants, and belts, and you can earn items like giant robots, anime dolls, 8-bit sprites, teddy bears, etc. – as well as unlock songs and character animations too.

-Collection experience – Hunting and gathering items in the outside world to then collect goodies in the Treasure World Universe.

- Community Appeal – Users can upload their profile to the Club Treasure World website. User’s entire DS profile will be copied over, and the website will mirror every aspect of your progress on the handheld.

 

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